The world's largest free email marketing analytics platform.
Home/Brands/Casper

Casper Email Examples

Explore Casper's email marketing campaigns and get inspiration for your own campaigns.

  • Overview
  • All Emails
  • Key Pages

Casper Email Examples & Analysis

Key Pages:
website
Email Facts
4.25Average emails per week
SundaySends most often on
AfternoonFavorite send time
No Data@Sends From Name
34Avg subject line characters

✨ Explore New Beta Features ✨

Discover our new beta feature, Trends, which provides deeper insights into a company's email practices. Gain access to detailed analytics and trends to enhance your understanding of email strategies.View Casper Trends
Company Information
Company Info:
Casper Sleep (public)
Company Description:
Casper Sleep Inc., together with its subsidiaries, designs and sells sleep products to consumers in the United States, Canada, and Europe. It offers a range of mattresses, pillows, sheets, duvets, bedroom furniture, sleep accessories, sleep technology, and other sleep-centric products and services. As of December 31, 2020, the company distributed its products through its e-commerce platform, 67 Casper retail stores, and 20 retail partners. The company was formerly known as Providence Mattress Company and changed its name to Casper Sleep Inc. in January 2014. Casper Sleep Inc. was incorporated in 2013 and is headquartered in New York, New York.
Industry Tags:

Tips for Creating Emails Like Casper

Company's Email strategy focuses on creating engaging and personalized experiences for their customers. They utilize catchy subject lines that pique curiosity and drive open rates, ensuring that their emails stand out in crowded inboxes. The content within the emails is often tailored to the recipient's interests and preferences, showcasing a deep understanding of their customer base. This approach not only fosters a sense of connection between the brand and its audience but also enhances customer loyalty and conversion rates. By incorporating attractive visuals and clear calls-to-action, the company ensures their marketing messages are both visually appealing and highly effective.

The company's email style and design embrace a minimalist aesthetic that emphasizes readability and clarity. Their emails often feature clean layouts, high-quality images, and concise yet persuasive copy. This approach ensures that the recipient can quickly gather the information they need without feeling overwhelmed. Additionally, the use of consistent branding elements, such as color schemes and fonts, helps to reinforce brand identity and recognition. The strategic placement of calls-to-action further guides the reader towards desired actions, such as making a purchase or exploring more content.

  1. Keep it Clean: Use a minimalist design with plenty of white space for easy readability.
  2. Prioritize Imagery: Include high-quality images to create visual appeal and maintain engagement.
  3. Consistent Branding: Use relevant color schemes and fonts to reinforce brand identity.
  4. Concise Messaging: Write clear and compelling copy that gets to the point quickly.
  5. Engaging Subject Lines: Craft intriguing subject lines to drive higher open rates.
  6. Personalization is Key: Tailor content to suit individual preferences and interests.
  7. Strong Calls-to-Action: Ensure that CTAs are prominent and guide the reader towards desired actions.
  8. Test and Optimize: Regularly test email elements to improve effectiveness and engagement.
By incorporating these elements, your emails can achieve a level of polish and effectiveness akin to Casper's email communications.

Latest Casper Email Examples

Casper Email Stats & Trends

Sending Pattern

Send Time Distribution

Most emails are sent during the afternoon (88% of emails)

Day of Week Distribution

Most emails are sent on Sunday (21% of emails)

Key Metrics

Weekly Frequency

4.25

Avg Subject Length

34

Most Common Day

Sunday
21%

Peak Send Time

Afternoon
88%