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Perficient (public)Company Description:
Perficient, Inc. provides digital consultancy services and solutions in the United States and internationally. It offers strategy and transformation solutions in digital strategy, technology strategy, business velocity and growth, and organizational change management; and data and intelligence solutions in the areas of analytics, artificial intelligence and machine learning, big data, business intelligence, and custom product portfolios. The company also provides platform and technology solutions in blockchain, cloud, commerce, corporate performance and customer relationship management, content management systems, customer experience platforms, custom application development, DevOps, enterprise resource planning, integration and APIs, intelligent automation, Internet of Things, mobile, portals and collaboration, supply chain, product information management, and order management systems. In addition, it offers customer experience and digital marketing solutions, which includes analytics, content architecture, conversion rate optimization, creative design, email marketing, journey sciences, paid media, paid search, marketing automation research, SEO services, and social media; innovation and production development solutions comprise product development services and a robust suite of proprietary products; and optimized global delivery solutions. The company serves healthcare, financial services, manufacturing, automotive, consumer, communications, energy and utilities, and media and technology markets. Perficient, Inc. was founded in 1998 and is headquartered in Saint Louis, Missouri.Industry Tags:
Tips for Creating Emails Like Perficient
Company's email strategy focuses on delivering highly engaging and personalized content to their audience. They leverage a combination of educational content, industry insights, and tailored solutions to meet the unique needs of their clients. By building trust and showcasing expertise, the company not only strengthens its relationship with current clients but also attracts potential leads. Their approach is to stay relevant and valuable by sending information that ties directly into the challenges or interests of their subscribers, ensuring that each email is seen as a resource rather than an interruption.
Perficient's email style and design emphasize clarity and professionalism, ensuring that each message is both visually appealing and easy to read. Their use of clean lines, thoughtful color schemes, and strategic whitespace distinguishes their emails and makes the content digestible. By balancing graphics with text, they create informative yet aesthetically pleasing emails that convey their message effectively. This consistent style builds brand recognition and reinforces the company's identity as a leader in the industry.
- Focus on clarity: Use clean lines and uncluttered layouts to make your emails easy to read.
- Utilize whitespace: Ensure there is sufficient space between elements to avoid visual overload.
- Incorporate branded colors: Stick to a cohesive color scheme that aligns with your brand identity.
- Balance graphics and text: Ensure that images enhance rather than overshadow the written content.
- Maintain professionalism: Use a consistent and professional tone that aligns with your brand.
- Personalize content: Tailor the messaging to reflect the needs and preferences of your audience.
- Ensure accessibility: Design emails to be accessible on various devices and screen sizes, including mobile phones.
- Include clear CTA buttons: Guide recipients on the desired action with prominent and easy-to-click call-to-action buttons.