United By Blue Email Examples
Explore United By Blue's email marketing campaigns and get inspiration for your own campaigns.
United By Blue Email Examples & Analysis
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United By Blue (private)Company Description:
United By Blue is an outdoor lifestyle brand with a focus on waterway conservation. Our apparel, bags, and accessories are designed with responsibility and durability at their core. We have a high energy, fast paced office environment that is built upon creative thinking and driven by results. Hard work is expected, so we have created a office environment that includes a few dogs, craft coffee, team potlucks, happy hours, volunteer opportunities, and quarterly team trips into the outdoors. In 2015, Outside Magazine named United By Blue as #3 Best Places to Work in the outdoor industry. We are also a Certified B Corporation, creating a culture that is driven by social and environmental good. We’re always looking for motivated people to join us in our home office and our retail stores in Philadelphia, PA. We’re especially interested if you're as passionate about enjoying the outdoors as we are. All current job openings can be found here: https://unitedbyblue.com/pages/current-openingsIndustry Tags:
Tips for Creating Emails Like United By Blue
Company's Email strategy is focused on promoting sustainable living and environmental responsibility while engaging customers with visually captivating and informative content. Their emails often highlight eco-friendly products, community initiatives, and lifestyle tips that align with the brand's mission to encourage mindful consumer choices and support ocean conservation efforts. By blending storytelling with product promotion, the company successfully maintains a consistent brand voice that resonates with their audience's values.
The company's email style and design are characterized by clean layouts, vibrant imagery, and a strong focus on storytelling. To create emails with a similar impact, consider the following tips. These elements come together to highlight the brand's core message in each communication, effectively blending aesthetics with the company's mission of sustainability.
- Consistent Branding: Use a cohesive color scheme and typography that reflects the brand identity.
- Compelling Imagery: Include high-quality images that capture attention and relate to the content.
- Engaging Storytelling: Craft narratives that connect the readers emotionally and reinforce the brand’s values.
- Clear Calls to Action: Ensure that CTAs are prominent and guide the reader towards desired actions.
- Mobile-Friendly Design: Optimize email layouts for reading on various devices, especially smartphones.
- Segmented Content: Tailor emails to different audience segments for relevance and impact.
- Informative Content: Provide valuable insights, tips, or information that complements the promotional elements.
- Personalization: Use personalization techniques to create a more intimate connection with subscribers.