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FromDigiday Daily ([email protected])
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Subject (77)‘Agentic with a small a’: CMOs are adopting AI more slowly than it’s evolving
Preheader (149)February 18, 2026 Something counterintuitive is happening in advertising: AI is moving fast. Marketers are not. That mismatch — speed in the systems,
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‘Agentic with a small a’: CMOs are adopting AI more slowly than it’s evolving

February 18, 2026 Something counterintuitive is happening in advertising: AI is moving fast. Marketers are not. That mismatch — speed in the systems,
‘Agentic with a small a’: CMOs are adopting AI more slowly than it’s evolving