Digiday

FromDigiday Daily ([email protected])
Subject (82)Marketers and agencies grapple with divisions over who controls retail media spend
Preheader (78)Executive dysfunction behind the scenes is making it harder to track spending.
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Marketers and agencies grapple with divisions over who controls retail media spend

Executive dysfunction behind the scenes is making it harder to track spending.
Marketers and agencies grapple with divisions over who controls retail media spend