Digiday

FromDigiday Daily ([email protected])
Subject (76)Media buyers look for ways to stay ahead of clients' tariff budget pressures
Preheader (138)Some media agencies are reconsidering the ways they invest media budgets, and focusing on direct deals and curation to drive efficiencies.
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Media buyers look for ways to stay ahead of clients' tariff budget pressures

Some media agencies are reconsidering the ways they invest media budgets, and focusing on direct deals and curation to drive efficiencies.
Media buyers look for ways to stay ahead of clients' tariff budget pressures