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Subject (49)The CMO-CCO split is becoming a corporate fiction
Preheader (150)November 18, 2025 What used to be two distinct tracks — one focused on brand storytelling, the other on message discipline is increasingly a shared la
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The CMO-CCO split is becoming a corporate fiction

November 18, 2025 What used to be two distinct tracks — one focused on brand storytelling, the other on message discipline is increasingly a shared la
The CMO-CCO split is becoming a corporate fiction